My PlayBreak

Brand Strategy, Creative Development & Comms Planning for a gambling support program.


Strategic Integration & Content Development for Ontario’s Sports Betting Platform

PlaySmart Training

Content Development & Stakeholder Engagement for a branded training initiative

Research & Content Development for Ontario’s gambling encyclopedia

My PlaySmart

Strategy, UX & Content Development for a suite of online and live casino gambling tools

PlaySmart Launch

Brand Strategy & Content Development for a highly-specific, quasi-public sector space

Zerey Bread

Branding, UX & Copy for a baker and distributor

GForce Tracker

Copywriting for a high-tech athletic monitoring system