Ideation & Copywriting for an OLG cross-play sweepstakes.
7-Day Bonus Blast Promo
Ideation & Copywriting for an OLG Lottery Promotion
Brand Strategy, Creative Development & Comms Planning for a gambling support program.
Strategic Integration & Content Development for Ontario’s Sports Betting Platform
Content Development & Stakeholder Engagement for a branded training initiative
Research & Content Development for Ontario’s gambling encyclopedia
Strategy, UX & Content Development for a suite of online and live casino gambling tools
PlaySmart Brand Story
Scriptwriting & Editing for a new brand’s flagship video
Strategy, Content & Training for a series of brand activations
Brand Strategy & Content Development for a highly-specific, quasi-public sector space
Branding, UX & Copy for a baker and distributor
OLG Responsible Gambling
Comms & Content for an award-winning government program
UX & Copy for Whitby’s Queen of Interior Design
TNS Smart Network
Copywriting for Canada’s Largest ATM Network
Copywriting for a high-tech athletic monitoring system
NRT Technology Corp.
Copywriting for a financial tech heavyweight
UX & Copy for a niche electronics manufacturer